Perfume bottle interesting past life and present life
Perfume civilization may have existed as long as human civilization. Imagine a magnificent garden full of fragrant flowers. The ancients collected fragrance from it to appease the gods. The charm of perfume comes not only from its taste, but also from the container containing it. From ancient times to the present, fragrance makers have known that the most pleasant fragrance should be contained in the most beautiful perfume bottle.
In the 1950s, the montage photography of American photographer Vega photographed a swimsuit model in a giant Chanel No.5 perfume bottle.
The Egyptians were the first to use perfume. They built a perfume room next to the temple. Perfume made of myrrh and cinnamon was put in a jar to cover the smell of the mummy. The origin of perfume bottles can be traced back to 1500 BC, when glass was still a symbol of power and dignity.
In Greece and Rome, perfume bottles began to be used for personal pleasure. Perfume bottles that can be placed indoors have appeared, many of which imitate the forms of birds, humans and other animals. By 50 BC, the process of glass blow molding had been greatly improved in Syria. Transparent glass perfume bottles decorated with colored glass became the treasures of Roman upper class ladies. At the same time, metal and enamel containers appeared in the perfume market.
In the 18th century, Oriental fragrances packed in ceramic bottles became a trend. The fragile and difficult to transport characteristics of ceramics make these perfume precious. Queen Marie Antoinette was deeply fascinated by Oriental Ceramics in the film "the last gorgeous Queen", which led the fashion of the aristocracy.
Among all the materials, glass is the most suitable for holding perfume. It will not produce any chemical reaction with the liquid to change the flavor. Its bottle cap is more dense and conducive to locking the flavor. Perfume and glass bottles became regular customers on women's dressing tables until the late 19th century. In the 20th century, perfume bottle design accelerated the frequency of trend changes.
In the first decade of the 20th century, the Art Nouveau movement reached its peak. At that time, the design of perfume bottles was full of fantastic ideas. The most commonly used form is brocade like flowers. For example, L.T Piver designed florabye perfume in 1905. The bottle stopper is crystal. The purple Phalaenopsis is decorated with golden flower characters, and the carving is very exquisite. During this period, corks were often used in perfume bottles to store perfume like wine.
In 1907, the spray bottle was born. A balloon was connected to the outside of the bottle. Press the balloon to spray the perfume liquid. A spray perfume named de vilbis was very popular at that time. It had a smooth body shape like a wine cup. Several transparent glass flowers were "opened" at the top, and the slender spike fell at the end of the balloon. This kind of design seems a little outdated and cumbersome now, but it just caters to people's reverie of "feminization" at that time.
In the 1920s, the first World War made the beauty industry in Europe decline, and the United States became a major perfume manufacturer. The new perfume bottle design reflects the gorgeous beauty of Hollywood extravagance. In Europe, the prevalence of decorative art and the inspiration brought by urban life inspired designers. The miracle of LENTHERIC, atakor of A. euziere, and the three perfume Le Sien, amour amour and que sais JE from Jean Patou are all representatives of this period.
The most successful perfume of the 1920s was the famous Chanel No.5. It is packed in a simple square bottle with only a simple paper label and glass mouth. The linear design reflects Coco Chanel's character and simple modern design concept.
The arrival of the Great Depression made the sales of perfume plummet. This makes many over designed perfume bottles disappear from the market. Some perfume brands simplified the perfume bottle and chose to pay attention to the paper packaging. The revival of perfume bottles will wait until the late 1940s and the end of World War II. This time, the glass blow molding process went to the grave. The variety of perfume bottle designs reflected people's pursuit of individuality. Metal, plastic and other materials, hand-painted, enamel and other decorations began to rise. For example, Germaine Lecomte's perfume soir de FTE, which combines glass, plastic, thread, metal and other materials, is lined with pink poplin, reflecting a decadent beauty that can be consumed by the public.
The design of perfume bottles in the 1950s was influenced by the vigorous modern art movement. Perfume manufacturers became sponsors of expressionist and surrealist artists. Artist Salvador Dali has designed Elsa Schiaparelli and marquay's perfume bottles. In the design of a perfume bottle named "rock'n roll" by marquay, he adopted abstract black and red patterns, which are very conceptual. On the Le Roy Soleil bottle designed for his friend shapoli, Dali used the golden sunset and bird pattern through his own visual improvement.
During this period, the cross-border cooperation between artists and designers began to show signs. For example, rose Valois, a hat designer, designed a series of miniature perfume bottles named Marotte, each of which was like an abstract little body wearing different hats.
In the swinging 1960s, people liked perfume bottles with beautiful lines and bright colors. Ten years later, the image of independent and powerful women was sought after. Then, the strong musk won a place in the fragrance industry. For example, Houbigant's Musk takes heavy metals and neutrality as the theme in the bottle design. In this period, the cork of perfume bottle was replaced by screw cap, and the bottle mouth was larger - modern women should also show a bold and heroic temperament when wearing perfume. In the 1980s, the invention of the built-in spray made perfume a truly portable cosmetic. The large-scale application of plastic also made perfume move towards a broader consumer group. During this period, Dior's poison stood out among many perfume. This perfume was put on the shelves in 1985. It looks like a round medicine bottle with deep plum color. With crystal bottle stopper, golden font and shining details, it is gorgeous and never ends.
The design of perfume bottle also followed the trend of simplicity in the 1990s. With the development of outsourcing industry, the production of perfume bottles has moved to developing countries. The rise of designer fashion brands once made designer perfume popular. The most classic is a series of perfume launched by Calvin Klein. The bottle body is like a small wine bottle that can be opened at any time; Or the "water of life" launched by Miyake life spreads Zen with spring water lily and Oriental flower fragrance. The bottle body is an ethereal slender tower.
The perfume bottles that came out after the 21st century are even more strange, and it is difficult to find commonalities. However, there is no doubt that perfume has increasingly become the category of "cash cow" of brands, and more and more people want to take a share of it.
